MFA Privacy Policy
This Privacy Policy explains how we collect, use, and share your personal information when you visit or make a purchase from our website, new.memoriesforart.com (the “Site”).
Collection of Personal Information
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and cookies installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products you view, the websites or search terms that referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.” We collect Device Information using cookies, log files, web beacons, tags, and pixels.
When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, Metamask, Eth address, and phone number). We refer to this information as “Order Information.”
When we refer to “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.
Use of your Personal Information
We use the Order Information we collect to fulfill orders placed through the Site, including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations. Additionally, we use this Order Information to:
- Communicate with you
- Screen our orders for potential risk or fraud
- Provide you with information or advertising relating to our products or services (if in line with your preferences)
We use the Device Information we collect to help us screen for potential risk and fraud (in particular, your IP address) and to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site and assessing the success of our marketing and advertising campaigns).
Sharing of your Personal Information
We share your Personal Information with third parties to assist us in using your Personal Information as described above. For example, we use WooCommerce to power our online store, and you can read more about how WooCommerce uses your Personal Information here: https://woocommerce.com/document/marketplace-privacy/. We also use Google Analytics to understand how our customers use the Site, and you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.
You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
We may transfer or assign this Privacy Policy and any Personal Information to a third party entity in connection with a merger, acquisition, consolidation, restructuring, the sale of substantially all of our shares and/or assets, in connection with bankruptcy proceedings, reorganization, or other change of control events.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.
Behavioural Advertising
As previously mentioned, we use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
Opting out of Targeted Advertising
You have the option to opt out of targeted advertising by visiting the following links:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/
Do Not Track
Please note that we do not change our Site’s data collection and use practices when we receive a “Do Not Track” signal from your browser.
Your Rights
If you are a European resident, you have the right to access personal information we hold about you, and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us at hello@new.memoriesforart.com or by mail at Golosievskiy pr. Budinok 98/2 Office 65, Kyiv 03040 Ukraine. We process your information to fulfill contracts we may have with you (for example, if you make an order through the Site) or to pursue our legitimate business interests. Please note that your information may be transferred outside of Europe, including to Canada and the United States.
Data Retention
When you place an order through the Site, we will retain your Order Information for our records unless you ask us to delete this information.
MINORS
The Site is not intended for individuals under the age of 18.
Changes to this Policy
We may update this privacy policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.
Contact Us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us at hello@new.memoriesforart.com